All this heated discourse about AI in creativity misses a simple truth: This revolution isn't waiting for universal approval.

With over one million new users since the US election and a growing professional base, Bluesky is emerging as a serious ...

As the Department of Justice pushes for Google to divest Chrome, the ripple effects could redefine browser competition, shake up web standards, and disrupt the advertising ecosystem as we know it.

Campaign explores the factors that have propelled Chinese apps and games—such as Black Myth: Wukong, Temu, Shein, and ...

Braga relocates to Hong Kong after serving for three years as the national chief creative officer at Wunderman Thompson ...

Campaign explores the factors that have propelled Chinese apps and games—such as Black Myth: Wukong, Temu, Shein, and ...

Ronson is survived by her husband Chris Taylor and their son Ben. In a heartfelt statement, Taylor described her as his ...

As social media users appear to flee X in favour of the aptly named alternative—Bluesky—PRWeek UK asks comms pros how they’re finding the new platform in its early days of popularity.

The brand has used the same ad since 1995, but this year, Coca-Cola sidestepped from its tried-and-tested formula to add ...

Articles written by Ellen Widdup ...

It is one of the most dramatic rebrands we’ve seen in recent times. Jaguar has admitted it expects to lose 85% of its current ...

As the leader of Interone China, Zhu not only propelled the agency’s performance but also earned the trust of clients with exceptional skills in business negotiation, client relationship management, ...