Whether you're gearing up to brave the crowds or adding items to your online shopping cart, you have to be shop smart this holiday season. Shopping and trend advisor Bella Gerard with Rakuten joined Lindsay Tuman to talk about how you can maximize your savings.

Those new to Rakuten can get an even better deal right now and layer on a $40 bonus (or 4,000 points) on their first $40 spent at an eligible retailer. Here's what you need to kno