Millennials overall tend to be trendsetters ... To see more about the behaviors of the multicultural Millennial, check out the infographic. Just tap or click to view a larger version.

Marketers will need to reassess their strategies as multicultural millennials become the dominant consumer group in North America. If you think his article can offer a fail-safe game plan for selling ...

Every top 10 brand in the CRS ranking indexed higher with Millennials and/or Gen Xers versus the total population. The study also found that resonance among multicultural audiences differs ...

When you break down the statistics even further into age groups, Millennials (adults ages 18–34) who identify themselves as multicultural, listen to the radio on average 11-plus hours each week.

Hispanic Millennials and Gen Z are becoming the ... He said it's been extremely rewarding to help them vigorously court multicultural consumers and navigate exciting new rivers of revenue.