Who doesn’t get extremely horny at the mere mention of “chess”? Most people? Well, maybe you’ll second guess that after you feast your eyes on the World Chess Championship logo, which looks pretty ...

Chess may be a mental game, but its new logo seems pretty physical. The 2018 World Chess Championship logo was released Tuesday, and it has already succeeded in one area: People really want to talk ...

SCISSOR me timbers. A world sporting body has raised eyebrows with a new logo that looks like it’s been ripped from the Kama Sutra. We’ve always imagined convincing a member of the opposite sex to ...

The cerebral, staid world of chess has been shaken by the newly-unveiled 2018 World Chess Championship logo. The image, which shows two chequered bodies wrapped around each other with a chess board ...

So, what has been going on at the World Chess Championships for the last 131 years? Because clearly I've been missing out. The organization just unveiled its new logo, and, wow. Just wow. It's too ...

Global Chess League (GCL), a joint venture by world body FIDE and Tech Mahindra, on Wednesday unveiled its official logo, which resembles a chess board with 64 squares. The first edition of GCL will ...

The new logo for the World Chess Championship is confusing a lot of people – but the big reveal has all gone to plan, according to the organisers. Next year’s championships take place in London, a ...

Most people consider chess more of an intellectual than a physical pursuit. The organisers of the World Chess Championships, however, appear to think otherwise. For the championship's 2018 match, the ...

"Tantric" and "sexy" are not generally the first words that spring to mind when thinking about chess, but the logo for the 2018 World Chess Championship has provoked an unusual reaction. The image, ...