In this Luminaries series, Ameer Ismail, President, Lintas Live, MullenLowe Lintas Group. talks about why and how PR became ...

Thebes Ads has entered into a two-year strategic partnership with Rusk Media. This collaboration aims to transform the gaming ...

Sheveeta Hegde has been appointed Head of Brand Solutions and Music Partnerships at Times Music. Sheveeta Hegde was earlier ...

Shashikant Ruia, patriarch of the Ruia and Essar family, is no more. He was 81. An iconic industrialist, Shashikant Ruia, ...

Streambox Media, a strategic media-tech venture founded by Anuj Gandhi and backed by Micromax Informatics, along with Nikhil ...

In an age of Thumb stoppers and Skippable ads, HarperCollins India’s Parcel broke all records by telling an incredible tale ...

The campaign leverages multiple media formats, from billboards, bus shelters, metro train wraps, to DOOH across Mumbai and ...

Wipro Limited has announced Omkar Nisal's appointment as the Chief Executive Officer, Europe Strategic Market Unit (SMU), ...

Integrated Marketing at Abbott. She took to LinkedIn to announce her new role. Prior to this, Ramya Venkat was with Unilever ...

PhonePe has announced the appointment of Manish Sabharwal as an Independent Director and Chair of its Audit Committee. In ...

Robust infrastructure, tech integrations and AI-powered dynamic creatives are expected to propel the growth of DOOH in the ...

Even with similar revenue-sharing models, FAST channels present new opportunities but lag behind OTT platforms in revenue ...