Ram Trucks announced that a full-season ride with Kaulig Racing in 2026 will go to the winner of a reality-show competition.

RAM is charging back into the NASCAR Craftsman Truck Series in 2026, and the automaker's re-entry plan has been nothing short of unique. Partnering with Kaulig ...

UFC's Dana White partnered with Ram and Kaulig Racing for "Race For The Seat," a reality series where 15 drivers compete for a NASCAR truck team spot in the 2026 season.

Tim Kuniskis, in an attempt to sell more trucks, worked with UFC boss Dana White to concoct a racing-themed reality show a la ...