And while chains like Taco Bell and Wendy's are constantly iterating on customer-loved items, perhaps no one does it better ...

Add Yahoo as a preferred source to see more of our stories on Google. Today, Burger King announced it was updating its signature sandwich, the Whopper, for the first time in 10 years. The big changes: ...

Today, Burger King announced it was updating its signature sandwich, the Whopper, for the first time in 10 years. The big changes: a better, more premium bun and thicker, creamier mayo, served in a ...

Burger King, home of the Whopper, is making the first changes to its best-selling menu item in nearly 10 years after consumers complained.The Whopper will replace its soft bun with a more premium one, ...

According to a press release, Burger King launched an initiative inviting guests to call or text Tom Curtis, the president of Burger King U.S. & Canada. Curtis said while Burger King is making changes ...

They’ll be getting it their way. Burger King is giving its signature Whopper a facelift for the first time in a decade, following complaints from its customers, the fast-food chain announced Thursday.

I don’t know if you can call it a burger war yet, but now that McDonald’s has introduced the Big Arch and Burger King has made some improvements to the Whopper, and … Oh, what the heck. Let’s call it ...

It happened completely by accident, too. Burger King updates Whopper with premium bun, thicker mayo, and sturdier packaging. Customer feedback prompted changes; “The Whopper being smushed... we’ve ...