Rich Stankewicz, operations director for Penn State’s NIL collective Happy Valley United, said he favors an incentive-based ...

After the season, as Smith prepares for his second year at Ohio State, he shared a new name, image and likeness (NIL) deal ...

When Rich Rodriguez took over in his first stint as head coach of the West Virginia Mountaineers, the college football ...

It's no secret that former Maryland head coach Kevin Willard took issue with the lack of NIL support in College Park. But it ...

And it's coming for the money the players are now making.If that wasn't obvious, Senator Tommy Tuberville (R-Ala.) made it so ...

These bills could soon allow high school athletes to earn money from their name, image, and likeness, just like their college ...

With NIL having more of an influence on college sports, it is becoming a fixture on Arizona high school sports as well.

NBA great Charles Barkley tore into the NCAA and how they have handled NIL, during a recent appearance on OutKick's "Don't @ ...

College sports are a sea of changing rules, allowing athletes to market themselves more, but it’s also complicated. Which is ...

Kentucky-bound guard joins a star-studded roster at CAA Sports, signaling his serious intent to dominate both on and off the ...

According to a report from On3, Texas Tech NIL collective founder Cody Campbell will serve as the co-chair of the new college ...