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Jaguar reveals the colorful future of its brand
Jaguar Reveals First Car of New Design, Engineering Era
Jaguar's new era is here. The British automaker's first design concept premiered during Miami Art Week today. This new vehicle, the Type 00, is an exaggerated two-door grand tourer (GT) that nods toward the company's future four-door GT, which is slated to arrive in 2026.
Jaguar reveals its future with polarizing Type 00
The concept comes as Jaguar has axed nearly every model in its line-up, including the F-Type sports car, XE and XF sedans, XF wagon, E-Pace SUV, and the I-Pace EV. Only the F-Pace remains in production ahead of the introduction of a battery-electric four-door Jaguar GT in late 2025.
Jaguar reveals the colorful future of its brand with Type 00 electric concept
Presented at Miami Art Week, Jaguar said the concept embodies a complete design reinvention to carry the brand forward toward electric-only vehicles.
3h
Jaguar Abandoned The Language Of Luxury In Its Rebrand
Jaguar is attempting to speak a new language of luxury but it got lost in translation. “Jaguar is trying to be super cool in ...
14h
If you're upset about the new Jaguar design, you're already missing the point
To say it has split opinions might be something of an understatement. Legions of pitchfork-wielding folk online have been ...
1d
on MSN
Jaguar releases 'fearless' Type 00 concept as company steers into new rebrand
On Monday, the luxury vehicles company unveiled its Jaguar Type 00 concept model at Miami Art Week calling the electric ...
Hosted on MSN
11h
Jaguar makes a statement with first look at new, mysterious model: 'A complete reimagining'
"What we've decided to do is go back to 'a copy of nothing.'" Jaguar makes a statement with first look at new, mysterious ...
2d
on MSN
The new Jaguar is chunky, bulky and a statement of intent - what's wrong with that?
Rarely has a new brand logo and ad campaign in the car world caused such chatter across the social-media landscape – let ...
2d
on MSN
Jaguar’s pink, ‘woke’ electric car slammed by Gen Z: ‘What on Earth is Jaguar thinking?’
The EV-only hot wheels are seemingly the latest part of Jaguar’s seemingly “woke” rebranding campaign to win over Gen Z, ...
CNET
2d
Jaguar's New Electric Car Is a Real-Life Barbie Fever Dream
The pink version of the two-door coupe looks like the fever dream of Penelope Pitstop or Barbie come to life, but is in fact ...
9d
Jaguar Rebrand Is Absolute Genius—Here’s Why
There has been much discussion about Jaguar's rebranded image, with many acting like it has destroyed something sacred. But ...
9d
Jaguar boss defends new ‘woke’ rebrand after ad airs featuring man in a dress, androgynous models
Critics accused Jaguar of abandoning its legacy as a high-performance sports car manufacturer with the marketing campaign and ...
cnbctv18
11h
Jaguar UK sales nosedive 53% as brand halts new models; Land Rover grows 3% in November
Jaguar announced in November that it would halt the release of new vehicles to UK dealers until 2026, focusing instead on a ...
Opinion
1d
on MSN
Opinion
Resurrecting Jaguar Is the Hardest Job for a Designer
If the Type 00 production version stirs this much attention, we’ll know Jaguar has finally recaptured what made them great in ...
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