Opinions expressed by Entrepreneur contributors are their own. You can get a much better return on YouTube ads compared to what you can get through Facebook ads in today’s environment. While both of ...

Sometimes ads on social media are shockingly relevant. Other times, they’re not even close. The ad might show an item you recently searched for, like an indoor plant trellis. Alternatively, you might ...

Several DTC ecommerce advertisers are doing admirably well with Facebook Ads. But I don’t think any brand should depend on a single marketing platform. I’ve written before about how to bring winning ...

YouTube’s recent sweeping ban on ad blockers is a hot topic of debate these days. On one hand, there are folks who refuse to break under Google’s pressure and sign up for an ad-free YouTube experience ...

Google has found another way to turn your eyeballs into money: by turning paused YouTube videos into a new real estate for ads. A YouTube communications manager told The Verge they’ve seen “strong ...

This new location for YouTube ads means that when users watch certain videos on the site, they may see ads that arrive before a video begins, ones that pop up from time to time as they watch, and now, ...

The experience of watching YouTube has been infiltrated by ads over the years as a means of maintaining the platform and supporting creators financially. Now, though, it really seems YouTube is ...

Need to pause a YouTube video? Don't be surprised if an ad pops up. The Google-owned video sharing platform has widely rolled out "pause ads" ‒ static advertisements that appear on-screen when a video ...

Timi is a news and deals writer who's been reporting on technology for over a decade. He loves breaking down complex subjects into easy-to-read pieces that keep you informed. But his recent passion ...