When the rest of the country starts bundling up for winter, Florida stays warm and welcoming. Thanksgiving here means ...

Ah, the sweet sound of crashing waves, squawking gulls and the soft crunch of a Styrofoam cooler lid being ripped from its base by a light coastal breeze. Paradise can be a place where your vacation ...

Florida isn’t just one big beach, it’s a thousand different versions of paradise waiting to be explored. From the emerald ...

Domestic travelers continue to bolster Florida's tourism industry, while the state hopes to make up for a decline in Canadian visitors by drawing people from other countries. Visit Florida on Tuesday ...

Long before tourism defined Florida’s west coast, anglers were drawn to Boca Grande for one main reason: tarpon. That ...

Florida’s official tourism website has quietly stripped away all LGBTQ+ travel resources, eliminating guides to queer-friendly neighborhoods, events and businesses without any public announcement or ...

Florida’s tourism story is changing discover how it joins a surprising nationwide travel shift redefining U.S. wanderlust.

A scene from Visit Florida's “Live More Floridays” campaign: a couple at the Canyons Zipline and Adventure Park in Ocala. Photo Credit: Visit Florida Visit Florida has launched a marketing campaign ...