Preventing hand injuries requires more than training programs and safety signs—it requires a deeper understanding of how workers make decisions. Nudge theory offers an innovative solution by using ...

It’s been 15 years since a particular concept of behavioral science went mainstream. “Nudge theory,” the notion that our behavior can be successfully influenced through “soft” interventions, has ...

Stuart Mills does not work for, consult, own shares in or receive funding from any company or organization that would benefit from this article, and has disclosed no relevant affiliations beyond their ...

You want to eat healthier, but can’t stop reaching for junk food every time you’re hungry. You want your kids to fold and put away their clothes, but you’re sick of asking—and reminding—them 27 times ...

Nudge interventions Nudge theory is the idea that shaping the environment, and changing the ‘choice architecture’ available to consumers, can influence their behaviour. Nudge interventions can be used ...