Google's new AI search poses a threat to Reddit's growth. But Reddit says it's most loyal users are the key to its success, not casual users coming through search.

Google has pulled the plug on a “What people suggest” feature in Search that would use AI to summarize health tips from real users on Reddit and other communities online. Launched in early 2025, “What ...

Reddit has grown quickly since going public last year, but some analysts warn that its growth could be dependent on Google search.

On the Reddit Q4 2025 Earnings call (see transcript here), Steve Huffman, the CEO of Reddit, was asked about how he feels about how Google and OpenAI link or use citations to link to Reddit's content.

Reddit CEO Steve Huffman said AI chatbots aren’t a major traffic driver for the social platform despite companies like OpenAI and Google having seen progress in people using AI for search. During ...

Reddit announced earnings late last week and it boggles me how people love this stock. I am not a financial expert of analysis but Reddit has been saying for some time that 50% of its traffic comes ...

Consumers increasingly search on TikTok, YouTube, and Reddit. Learn why social platforms are becoming critical discovery channels for brands.

Marketers and brands are changing their focus toward platforms and techniques beyond traditional paid media and social feeds. Two recognitions this month – one for a Reddit-focused campaign specialist ...