Shaft design veteran Alex Dee co-founded Aretera with a straightforward but subversive thesis: Stability and stiffness aren't the same. The post The story behind Aretera’s first-of-its-kind shaft ...

Bryson DeChambeau pushes boundaries. He plays one-length clubs, he tests 48-inch drivers, and he reads air density; he just does things differently than most. He’s endlessly experimental and ...

Finding the right driver head for your game is only one part of the equation. The other is pairing it with a shaft that accentuates the best parts of your driver head — and golf swing. Assuming your ...