K-pop lovers have something brand new to celebrate—a soda pop (get it?!?) made just for them. Thanks to Coca-Cola, fans of groups like BTS, ITZY, and Stray Kids can not only listen to their favorite ...

Forbes contributors publish independent expert analyses and insights. Jeff Benjamin is a New York-based writer covering global pop music.

Coca-Cola Creations has introduced a new flavor this week infused with the power of K-Pop, as K-Wave Zero Sugar makes its debut. This new limited-edition flavor was made not just for fans of the genre ...

Last week, Coca-Cola released the latest flavor in its Coca-Cola Creations lineup, introducing Coca-Cola K-Wave Zero Sugar as a flavor celebrating the world of K-Pop and its fans. The new release ...

On October 13, 2025, BTS' Taehyung (V) faced backlash from some netizens on social media, as he shared a new image from his ongoing partnership with Coca-Cola Korea. While some users found the brand's ...

Click to share on X (Opens in new window) X Click to share on Facebook (Opens in new window) Facebook Coca-Cola Creations has dropped its latest innovation. Known for being the soda label to introduce ...

It’s the evening at the end of a typically packed week for Stray Kids, but the four-time Billboard 200 chart-toppers are unquestionably buzzing to discuss one of their big first projects in 2024, ...

BTS members are famously selective about their brand deals, something even Jin recently addressed on Weverse when a fan tried comparing their endorsements. That’s exactly why V, also known as Kim ...

BTS' Taehyung has been dominating the internet with his fashion week appearance lately. This time, the idol captivated fans ...