adidas has unveiled its SS17 Parley swim range made from Parley Ocean Plastic and featuring up-cycled ocean plastic made from used fishing nets and debris intercepted in coastal areas and converted ...

Swimming New Zealand (SNZ) has announced an official partnership with adidas Swimming. adidas Swimming is a division dedicated to swimming products inside and outside the pool and claims to be able to ...

In our final episode about Adidas entering the competitive swimming market, Adidas Senior Director of Heartbeat and Olympic Sports, Jim Latham, sat down with Swimming World Magazine Publisher, Brent ...

adidas taps London-based brand SOUL CAP for meaningful collaboration to make swimming more accessible. The duo has released a range of swim caps that can cater to different hair lengths and sizes. “We ...

Sportswear company Adidas has partnered with Soul Cap to launch a swimming cap for people with afro or voluminous hair, following FINA's decision to reverse its controversial ban on its use in ...

“When I surrender to the water, my breath finds its rhythm, my body floats on the surface. The whole world goes silent around me. And I am not the only one.” Above are the evocative words of Asma ...

Adidas and Beyoncé’s IVY PARK have done it again. In this collaboration, the duo takes you on a journey to discover your nirvana with its new IVYTOPIA collection. The line consists of genderless ...

When you buy a swimming costume, you would expect it to be suitable for one very specific purpose - swimming. So imagine the surprise you would get if you purchased a swim suit for your child, only to ...

An Adidas swimming costume campaign has provoked a "woke nonsense" backlash. The sportswear producer is receiving a wave of backlash in the USA after it released a campaign featuring a model who ...