NEW YORK - Get ready to gobble up the action at the 98th annual Macy's Thanksgiving Day Parade in Manhattan on Thursday, Nov. 28, starting at 8:30 a.m.

Set to take place on Thanksgiving morning 100 years ago, the first Macy’s Parade promised to be a magnificent affair. A newspaper ad in the Brooklyn Eagle placed by R.H. Macy & Co. announced the new event: “A giant Christmas parade will be held in Manhattan in which Santa Claus,

The Macy's Thanksgiving Day Parade takes to the streets of New York City Thursday. Here's when it starts, how long it lasts and where it's streaming.