Did Jaguar ‘go woke and go broke’? No, it’s more complicated than that - COMMENT: The silly season discourse pinning Jaguar ...

It's been less than a year since the Jaguar automotive brand introduced what many -- including this publication, I must note ...

The uproar from the ‘woke’ ads was likened to Bud Light’s bizarre 2023 partnership with transgender influencer Dylan Mulvaney ...

JAGUAR sales have plummeted 97.5 per cent after the car manufacturer faced fierce backlash over its woke pink “rebrand”. The ...

Jaguar’s sales in Europe have plunged dramatically, with only 49 vehicles registered in April 2025, a 97.5% drop from the ...

Jaguar's European sales tanked to just 49 cars in April 2025 after a divisive rebrand and EV pivot. Can the iconic brand ...

Jaguar sales plunge 97.5% in Europe; after disastrous ‘Copy Nothing’ woke rebrand. The company sold just 49 cars in April ...

This vehicular Pink Panther is falling flat on its face. Jaguar’s alleged attempts to woo Generation Z with a Barbie-pink electric vehicle backfired spectacularly after Zoomers dubbed the luxury ...

Jaguar's rebranding marks a radical identity shift for the carmaker. One ad expert called it "bonkers." Others said it was a successful disruption.

Jaguar Boss: Not Trying To Be Woke, But Okay With Losing Old Customers. Jaguar's managing director says they weren't trying to go "woke" with that flashy ad campaign with no cars ...

US News: Jaguar's latest advertisement, 'Copy Nothing,' has stirred controversy and ridicule on social media for its absence of cars, leading to widespread criticism and questions about the brand ...

Jaguar sales have crashed 97.5% since rebrand that stunned fans” and “WOKE WOE Jaguar sales plummet 97.5% after fierce backlash over woke pink ... Jaguar has basically stopped making cars.