Broadway adaptations on the big screen are notoriously hit or miss. With the box-office success of "Wicked," analysts say it could encourage other studios to take part.

Universal's Thanksgiving pic opened to an estimated $114 million over the Nov. 22-24 weekend, more than three times the previous domestic record-holder, 'Into the Woods.'

Universal Pictures' 'Wicked' and Paramount Pictures' 'Gladiator II' post impressive numbers at the domestic box office this weekend.

Wicked also boasts the fourth-best start ever for a musical, falling between Frozen II ($130 million in 2019) and Halle Bailey ’s The Little Mermaid ($95.5 million in 2023). Overall, Wicked ’s release was the third-highest of the year behind Deadpool & Wolverine and Inside Out 2.

But song-and-dance films may be enjoying — as Glinda sings — a newfound popularity with “Wicked,” Universal’s adaptation of Act One of the beloved Broadway show. The film collected $114 million in North America and

Wicked doesn’t need to defy any odds here! Director Jon M. Chu’s hit musical adaptation opened to an estimated $114 million domestically, the biggest box office launch of all time for a Broadway adaptation.